There are different forms of advertising which can be paided and non paided..the best scenario if you can is to do both, this will have the largest reach in terms of potential customers for your business.

Using Social media and word of mouth to spread your message for free is vital, for any business. But only focusing on theses free methods alone sometimes is not enough.

Avis

Surely the holy grail of online marketing (particulary social media marketing, or word-of-mouth marketing) is to encourage people to spread your persuasive message *for free*!? This kind of goes against the second definition of advertising. Social media marketing, although acting within the mass media of the internet (the massiest of all media!), operates on a macro scale, is personal, and, in a best-case scenario, it’s free!

Regards,
Tim.

Talking about how businesses advertise and the consumers perception of your advertising. Check out some advertisements that are creative and clever..see what the key persuasive selling messages are….

This post was mentioned on Twitter by Avis Williams: Consumers Perception Of Advertising http://bit.ly/26i5Ce...

Your right…its like little pieces of a puzzle, that fits together to form a bigger picture

It would be wonderful if it could break..I ‘ll be the first one to try but would anyone put money in a 3m glass, that anyone could break? I doubt it

Avis

You always provide such good information. Some good adverts, I thought the Drink Driver parking was very thoughtful. My question with the 3m glass would it be breakable if there was a fire?

Cheers
Kerie